Home Indonesia's Culinary Go International Foreign Ministry promoting culinary tourism by doing branding Indonesia. One of them through culinary diplomacy. "Our tourism potential is very high. Even now we are again branding through culinary diplomacy. For example when talking chicken satay, people will immediately think of Indonesia," said Foreign Ministry Director General of the United States and Europe Retno LP Marsudi Gathering at the Diplomatic Reception at the Hotel Borobudur, Jakarta, Wednesday (16/02/2011).
It was encouraging some culinary promotion programs abroad. "We promote Indonesian foods. Because if you talk to culinary, will not stop at the culinary course. Later, people wanted to know more about the country's culinary and cultural origin," said Retno.
He told Indonesian embassies abroad also continues to organize events that introduce the culinary of Indonesia in the local community. In addition to the culinary, the foreign ministry in cooperation with the Ministry of Culture and Tourism also held a fam trip by inviting foreign journalists.
"We invite journalists tour of European countries and America to visit Indonesia," he said.
According to Retno, not only the traditional markets of western European countries like Holland and England, but also an alternative market is being encouraged. "This alternative market is European countries and the Middle East, Latin America as well. They do not know really Indonesia. The goal is more memfamiliarkan areas that have not been familiar with Indonesia," he said.
He said that although small states but still must be tilled. He gave the example of Russia's state visit to Indonesia the largest rate among alternative market. Within a year, a Russian who came could reach 110 thousand inhabitants. "Many who come to use chartered planes. In addition, their big spender and long stay guest," he said.